Lost In The Supermarket

Microsegmenting to uncover highly qualified b-to-b prospects :: BtoB Magazine

Microsegmenting to uncover highly qualified b-to-b prospects :: BtoB Magazine.

Is audience data more valuable than advertising inventory? – iMediaConnection.com

Is audience data more valuable than advertising inventory? – iMediaConnection.com.

How to measure online actions in offline dollars – iMediaConnection.com

How to measure online actions in offline dollars – iMediaConnection.com.

How Websites Scam Advertisers Into Paying For Invisible Ads

How Websites Scam Advertisers Into Paying For Invisible Ads.

How Websites Scam Advertisers Into Paying For Invisible Ads

Sharing | LinkedIn.

How iPad Usage is Shaping Up – eMarketer

I suspect Apple is trying to make Pixar’s vision of the future from Wall-E come true. Soon we’ll spend all day sitting in mobility scooters watching video screens.

How iPad Usage is Shaping Up – eMarketer.

Display Advertising Engagement on the Rise | Collective | The Audience Engine™

Display Advertising Engagement on the Rise | Collective | The Audience Engine™.

Managing the Sales Prevention Department and the Vice President of We Can’t

Managing the Sales Prevention Department and the Vice President of We Can’t.

The lucrative market your brand can’t neglect – iMediaConnection.com

• Effectively reaching the fragmented yet significant SMB group requires a view into the differences among submarkets
• Since the largest group within the SMB market consists of single-employee firms, targeting by function rather than job title is crucial
• The most important point to consider when selecting online advertising venues is where the SMB audience gathers en masse

via The lucrative market your brand can’t neglect – iMediaConnection.com.